Yofetfee— Effortless style for every moment.
Your daily dose of style — New drops weekly at Yofetfee.

Cookie Policy

Last Updated: December 2025

At Yofetfee (“we”, “us”, or “our”), we use cookies and similar tracking technologies on our website, yofetfee.com (the “Website”). This Cookie Policy explains what cookies are, how we use them, your choices regarding cookies, and how to manage your cookie preferences.

By continuing to use our Website, you consent to the use of cookies as described in this policy. You can withdraw your consent at any time by adjusting your browser settings.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Types of Cookies by Duration:

  • Session Cookies: Temporary cookies that expire when you close your browser. They help us remember your actions during a single browsing session.
  • Persistent Cookies: Remain on your device for a set period or until you delete them. They help us recognize you as a returning visitor and remember your preferences.

Types of Cookies by Origin:

  • First-Party Cookies: Set directly by our website. We have full control over these cookies.
  • Third-Party Cookies: Set by external services we use (like Google Analytics). We have limited control over these cookies.

2. How We Use Cookies

We use cookies for the following purposes:

  • Essential Website Functions: Enable core functionality like secure login, shopping cart, and checkout process
  • Security & Fraud Prevention: Protect your account and detect fraudulent activity
  • Performance Analysis: Understand how visitors use our site to improve user experience
  • Personalization: Remember your preferences, language settings, and previous interactions
  • Marketing & Advertising: Deliver relevant ads and measure advertising effectiveness
  • Social Media Integration: Enable sharing of content on social platforms

3. Types of Cookies We Use

A. Strictly Necessary Cookies (Required)

These cookies are essential for the website to function properly. Without these cookies, certain services you have requested cannot be provided.

Purpose:

  • Authenticate users and prevent fraudulent use of login credentials
  • Remember items in your shopping cart
  • Enable secure payment processing
  • Remember your cookie consent preferences
  • Load balancing and site security

Duration: Session and up to 1 year

Can be disabled: No – Required for website functionality

B. Performance & Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often. All information is aggregated and anonymous.

Purpose:

  • Count page visits and traffic sources
  • Measure website performance and loading times
  • Understand which pages and features are most popular
  • Identify and fix errors
  • Test new designs and features

Third-Party Services:

  • Google Analytics: Web analytics service (Duration: up to 2 years)
  • Hotjar: User behavior analytics (Duration: up to 1 year)

Duration: Up to 2 years

Can be disabled: Yes – Website will still function

C. Functionality Cookies

These cookies allow the website to remember choices you make and provide enhanced, personalized features.

Purpose:

  • Remember your language preference
  • Remember your username for easier login
  • Store your currency and region preferences
  • Remember products you’ve viewed for easy reference
  • Remember your font size and display preferences

Duration: Up to 1 year

Can be disabled: Yes – May affect user experience

D. Targeting & Advertising Cookies

These cookies track your browsing activity to build a profile of your interests and show you relevant advertisements on our site and across the web.

Purpose:

  • Display personalized advertisements based on your interests
  • Limit the number of times you see the same ad
  • Measure advertising campaign effectiveness
  • Remember products you’ve viewed for retargeting
  • Track conversions and sales from ads

Third-Party Advertising Partners:

  • Google Ads: Display advertising (Duration: up to 2 years)
  • Facebook Pixel: Social media advertising (Duration: up to 90 days)
  • Meta (Instagram): Social media advertising (Duration: up to 90 days)

Duration: Up to 2 years

Can be disabled: Yes – You’ll still see ads, but they won’t be personalized

E. Social Media Cookies

These cookies enable you to share content from our website on social media platforms and see content from social media providers on our site.

Purpose:

  • Share content on Facebook, Instagram, Twitter, Pinterest
  • Display social media feeds on our website
  • Track social media referrals

Social Platforms:

  • Facebook / Instagram (Meta)
  • Twitter / X
  • Pinterest

Duration: Varies by platform (typically up to 2 years)

Can be disabled: Yes – Social sharing features may not work

4. Third-Party Cookies

We work with trusted third-party service providers who may also set cookies on your device. These partners help us operate our business, analyze traffic, process payments, and deliver advertising.

Our Third-Party Partners Include:

Service Purpose Privacy Policy
Google Analytics Website analytics View Policy
Google Ads Advertising View Policy
Facebook Pixel Social advertising View Policy
Stripe Payment processing View Policy
PayPal Payment processing View Policy
Hotjar User behavior analytics View Policy

Important Note: We do not have control over third-party cookies. We recommend reviewing their privacy policies to understand how they use cookies and your data.

5. Your Choices & How to Manage Cookies

You have several options to control and manage cookies:

Option 1: Cookie Consent Banner

When you first visit our website, you’ll see a cookie consent banner. You can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences by cookie category

Option 2: Browser Settings

Most web browsers allow you to control cookies through their settings. Here’s how to manage cookies in popular browsers:

  • Google Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Cookies and website data
  • Microsoft Edge: Settings → Cookies and site permissions → Cookies and site data
  • Opera: Settings → Privacy & security → Cookies

Option 3: Opt-Out Tools

You can opt out of targeted advertising cookies through these industry tools:

⚠️ Important: If you disable or delete cookies, some features of our website may not function properly. You may not be able to complete purchases, save preferences, or access certain areas of the site.

6. Mobile Device Tracking

If you access our website through a mobile device, you may also control tracking through your device settings:

  • iOS Devices: Settings → Privacy → Tracking → Turn off “Allow Apps to Request to Track”
  • Android Devices: Settings → Google → Ads → Opt out of Ads Personalization

7. Do Not Track Signals

Some browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universal standard for how to respond to DNT signals.

At this time, our website does not respond to DNT browser signals. However, you can use the cookie management options described above to control tracking.

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will:

  • Update the “Last Updated” date at the top of this page
  • Notify you via email if you have an account with us
  • Display a prominent notice on our website

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

9. More Information

For more information about cookies and how they work, you can visit:

10. Contact Us

If you have any questions about our Cookie Policy or how we use cookies, please contact us:

  • Company: Yofetfee
  • Address: 4725 48th St, Apt 5C, Flushing, NY 11377, United States
  • Email: support@yofetfee.com
  • Privacy Officer Email: privacy@yofetfee.com
  • Working Hours: Monday – Saturday, 8:00 AM – 7:00 PM (EST)

We aim to respond to all cookie-related inquiries within 48 hours.

Shop
Search
Account
0 Cart
Shopping Cart

Your cart is empty

You may check out all the available products and buy some in the shop

Return to shop